From a choreography never attempted as from an idea never explored before, from the
passion that is put in every
step and in every new formula, excellence is born: in rhythmic gymnastics as in cosmetics, it is talent,
commitment and constant dedication that make the difference. Thus the elegance of an artistic gesture,
perfect harmony of the ingredients, generate authentic beauty and extraordinary performance.
SENSITIVE SKIN IS REBORN MORE BEAUTIFUL EVERY DAY
The athletes of the Italian National Rhythmic Gymnastics Team, known as "The
Butterflies", are the protagonists of a great BioNike campaign that transmits the perfect harmony of our Defence
Color: a make-up as light and delicate as a flutter of wings, but with an extraordinarily performing and
effective result. So the skin, as free as the flight of a butterfly, is reborn every day and vibrates
The Butterflies have interpreted the values that BioNike
shares with Rhythmic Gymnastics through an exciting collection
of artistic photos. With their talent and elegance, they
have created surprising compositions to express the Emotion
of Beauty and the Beauty of Emotion.
Don't miss all the behind the scenes that led to this exciting campaign