BIONIKE FLIES TOGETHER WITH THE ITALIAN BUTTERFLIES

We are proud to be official Sponsor of the NATIONAL RHYTHMIC GYMNASTICS TEAM this year as well and fly together with our Butterflies towards horizons of Pure Beauty.

Lightness, harmony, elegance and constant pursuit for a beauty so pure to become a form of art: these are the ingredients of a path of excellence that BioNike shares with the Butterflies.

From a choreography never attempted as from an idea never explored before, from the passion that is put in every step and in every new formula, excellence is born: in rhythmic gymnastics as in cosmetics, it is talent, commitment and constant dedication that make the difference. Thus the elegance of an artistic gesture, like the perfect harmony of the ingredients, generate authentic beauty and extraordinary performance.

THE VALUES WE SHARE

DETERMINATION

EXCELLENCE

PASSION

TEAM WORK

COMMITMENT

SENSITIVE SKIN IS REBORN MORE BEAUTIFUL EVERY DAY

The athletes of the Italian National Rhythmic Gymnastics Team, known as "The Butterflies", are the protagonists of a great BioNike campaign that transmits the perfect harmony of our Defence Color: a make-up as light and delicate as a flutter of wings, but with an extraordinarily performing and effective result. So the skin, as free as the flight of a butterfly, is reborn every day and vibrates with pure beauty.

The Butterflies have interpreted the values that BioNike shares with Rhythmic Gymnastics through an exciting collection of artistic photos. With their talent and elegance, they have created surprising compositions to express the Emotion of Beauty and the Beauty of Emotion.

SPECIAL CONTENTS

Don't miss all the behind the scenes that led to this exciting campaign

BACKSTAGE SHOOTING BIONIKE

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